Bulgari

An emblem of eternal modernity, Serpenti has continued to be reborn for 75 years thanks to Bulgari's creativity and mastery in bringing endless forms and new designs to life. Bulgari celebrates its symbol with an integrated journey into the world of the timeless icon, tracing the designs that have marked its history, from 1940 to the present, its connection to art and its continuous metamorphosis. From the design of Serpenti Viper to the most sophisticated forms of High Jewelry, the symbol of the maison shedding its skin to evolve alongside its multifaceted wearers.